Hartman Bike Team
4 min read
The Hartman dealer in Yoshkar-Ola has organised the city's bike parade for the third year in a row, with support from the city administration. This year a record number of people came to the start line — 6,000 riders.
The format stayed the same: a column of cyclists of every age and ability rides through the city, while the dealer runs a stand beside the route — a marquee with the brand banner and a row of bikes on display.
Hartman sponsored the prizes for riders in the amateur races held as part of the parade. Winners across the different categories took home more than seven bikes — from entry-level models to more serious machines.
At the dealer's stand, visitors could look the models over in person rather than only catching sight of the bikes in the column out on the route.
For Yoshkar-Ola, the parade with Hartman has become an annual fixture: for the third year in a row the city has brought its cyclists together with the administration's backing, and the turnout grows every time.
Riders went home happy — with the ride and with the prizes. The models given away to the winners are all in the Hartman catalogue.
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